Why Half Wrap Bus Ads
Like a proud parent, we love all of our bus ad options equally. But… our Half Wrap bus ad is stunning, dynamic and engaging. We vowed we wouldn’t pick a favorite, but when there is something this eye-catching, it’s hard not to swoon. Please, don’t tell the other bus ads.
A Half Wrap is one of our signature options in which one full side of the bus is completely wrapped with your message. You are able to reach your audience in a larger-than-life way, but manage some of the space and production costs.
When you are planning out your marketing budget, remember that having 2 Half Wraps means that your message is on 2 buses circulating around the market. Twice the sets of eyes = twice the exposure! By choosing a Half Wrap option, you are getting all of the advantages of the moving 40 ft. billboard and reaching the most concentrated areas of the city.
- High impact and retention
- High reach and frequency, especially if you have two of those babies out in the market.
- Project your message to your target audience in a large format that is directly at eye-level.
Why Transit Advertising
Bus advertising offers advertisers a high impact, fiscally efficient advertising medium targeting a broad audience with an in-you-face message that is seen consistently throughout the campaign. Because of the movement of the buses, people are compelled to look at your larger-than-life advertisement and remember it!
Bus ads are highly effective for achieving most marketing goals like announcing new products, seasonal special and general branding. Bus Ads capture consumers’ attention so they act upon a particular promotion immediately. Bus Ads also build familiarity with your brand, so customers will think of you when making purchasing decisions.
Want to see more options?
Or view all of our Traditional and Signature Options.
Call Houck Transit Advertising today at (800) 777-7290 or request information and put your campaign in motion!